Design FAQ - Can I make a tree shaped design? (Little Trees)

Important Note: We're not legal experts and don't claim to be. Little Trees seems to be pursuing legal action against ANYONE producing hanging air fresheners resembling their trademarked tree shapes. With this in mind, it's advisable to seek legal advice OR consider designing an alternative shape that doesn't resemble a tree.


Here is more information about the Little Trees trademark & their lawsuits:

https://en.wikipedia.org/wiki/Little_Trees#Trademark


TRADEMARK LINKS:

Little Trees Trademark Info

Little Trees Trademark Info 2


LEGAL NEWS:

Balenciaga Lawsuit

Law Study - IP Rights

Balenciaga Lawsuit - TMZ Coverage

Scent Names

Bob Ross Lawsuit - Happy Little Trees

Scented Promos Lawsuit

Chewy Lawsuit

Non-Profit Lawsuit Article

Exotica Lawsuit Article

Subaru & Staples Lawsuit Article


Steering clear of the tree shapes is a wise move, considering Little Trees' track record. How about exploring simple and universally recognized shapes? They're neutral and less likely to overlap with specific trademarks. What do you think?


There's a whole world of possibilities regarding air freshener shapes! Some popular alternatives include geometric shapes like spheres, cubes, or pyramids. You could also get creative with abstract designs, animals, or even thematic shapes related to scents, like fruits or flowers. The key is to find something unique and appealing to your target audience. What other shapes might work for you?

Please let us know what you decide regarding the shape, and we can mock it up for you.

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